Similar courses
Master's
A one-year Abertay University master's in digital marketing and e-business, with industry projects and work-based learning.
Awarded by
Abertay University
This master's from Abertay University builds strategic digital marketing and e-commerce skills across online platforms, with an international management focus, industry projects and work-based learning. It runs for one year, full-time or part-time, at the Colombo and Kandy campuses. Term one covers contemporary issues in marketing, digital customer insight and experience, multiplatform advertising, and innovation and new ideas creation. Term two covers digital marketing communications and branding, business research methods, a research proposal and business analytics. Term three is a management investigation. Intakes are listed in January and September.
Non-standard qualifications are assessed individually, based on prior study, work experience, professional qualifications and references.
Non-native English speakers must meet the English language requirements.
Gallery
Level
master
Duration
1 Year ยท part-time
Location
Colombo, Kandy
Fees
On request
Upcoming intakes