BSc (Hons) in Digital Marketing and Brand Management

3-year bachelor’s degree programme at NIBM, full-time and part-time in Rajagiriya.

Awarded by

Coventry University

LevelBachelors
Duration3 Years
Study modefull-time

Overview

About this course

BSc (Hons) in Digital Marketing and Brand Management is a 3-year bachelor’s degree programme taught within the School Of Business at NIBM. It is offered with Coventry University in collaboration with the NIBM School of Business. The entry requirements describe separate entry points, so applicants with earlier NIBM awards or equivalent qualifications may join at a later stage. The study plan moves through Advanced Diploma in Digital Marketing & Brand Management, Higher Diploma in Digital Marketing & Brand Management and BSc (Hons) in Digital Marketing and Brand Management in sequence. Modules named on the NIBM page include Consumer & Organizational Buying Behavior, Event Planning, Marketing & Management, Global Marketing & Branding Strategy, Advanced Brand Management and Digital Customer Experience. The programme is available full-time and part-time and is taught in English. It is listed at Rajagiriya. NIBM has not confirmed a start date on the programme page, so ask the campus about the next intake. Fees, start dates and entry criteria can change, so confirm them with NIBM before you apply.

Modules

22 modules
Consumer & Organizational Buying Behavior
Digital & Social Media Marketing
Branding in the New Era
Designing for Digital Media
Event Planning, Marketing & Management
Market Research & Web Analytics
Business & Intellectual Property Law
Independent Study

Entry requirements

Academic Entry Requirement

For entry into Year 1: Advanced Diploma in Digital Marketing & Brand Management
  • Completion of G.C.E A/Ls or equivalent foundation programs.
  • Or: Applicants who have successfully completed SLQF Level 3 or NVQ Level 5 are also eligible.
  • And: Proficiency in English is required as the medium of instruction is English.
For entry into Year 2: Higher Diploma in Digital Marketing & Brand Management

Completion of the Advanced Diploma in Digital Marketing & Brand Management or an equivalent qualification.

For entry into Year 3: BSc (Hons) in Digital Marketing and Brand Management

Completion of a Higher National Diploma (HND) or equivalent qualification in digital marketing, marketing, or a related field.

Facilities

Gallery

Key information

Level

bachelors

Duration

3 Years · full-time

Location

Colombo, Colombo, Peradeniya, Galle, Matara, Kurunegala

Fees

On request

Upcoming intakes

No upcoming intakes listed
Verified informationOct 14, 2026

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