HND Pearson BTEC Level 5 in Marketing

About this course

The HND Pearson BTEC Level 5 in Marketing is a two-year Higher National Diploma awarded by Pearson (BTEC Higher Nationals) and taught at Horizon Campus in Malabe. It runs over four semesters and carries 240 credits. Teaching combines lectures, case studies, group discussions and video case studies, and assessment is through assignments and a research project. The first year and the start of the second share core business units: the business environment, marketing process and planning, accounting principles, business law, human resource management, leadership and management, brand management, a Pearson-set project, organisational behaviour, statistics for management and business strategy. The marketing route then adds marketing insights and analytics, digital marketing and integrated marketing communications alongside the research project. The page says most UK and Australian universities accept the HND for final-year entry to honours degrees in marketing, branding, marketing communication and related areas, and it names a route to the final year of an honours degree at La Trobe University, Australia. The course page says the qualification is accredited to the Ofqual Regulated Qualifications Framework and mapped against the QAA framework. The page does not publish entry requirements or intake months.